Meta's AI initiatives are likely to be a key aspect of how it monetizes products and services going forward, while bringing more users and customers into the AI fold.
Whereas Meta's headset is priced for mass-market adoption, Apple's headset is clearly a premium device targeted to those who demand the most cutting-edge technology — such as micro-OLED lenses with eye-tracking capabilities .
Similarly, JMP Securities argued that the event "highlights Meta's AI tailwinds," which could "unlock additional advertising budgets with new chat-based customer service."
Meanwhile, we expect adoption of Meta's Quest 3 hardware to grow.
But the integration of the Meta AI assistant into that platform should ultimately make the glasses a more valuable product over time.
Persons:
Ray Ban, Jim Cramer, Bing, Ray, Meta, Jim Cramer's, Jim, Mark Zuckerberg, Josh Edelson
Organizations:
Meta's, Meta, EssilorLuxottica, Apple, Microsoft, JMP Securities, CNBC, AFP, Getty
Locations:
Menlo Park , California